{"id":22058,"date":"2026-02-13T08:56:24","date_gmt":"2026-02-13T08:56:24","guid":{"rendered":"https:\/\/sezam.es\/hospitality-and-contract-refurbishments-in-2026-sezam-studio\/"},"modified":"2026-05-12T15:42:13","modified_gmt":"2026-05-12T15:42:13","slug":"hospitality-and-contract-refurbishments-in-2026-sezam-studio","status":"publish","type":"post","link":"https:\/\/sezam.es\/en\/hospitality-and-contract-refurbishments-in-2026-sezam-studio\/","title":{"rendered":"Hospitality and contract refurbishments in 2026 | Sezam Studio"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; background_color=&#8221;#E5DED4&#8243; custom_padding=&#8221;|2px|1px|0px||&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; custom_margin=&#8221;|-75px|-30px|-2px||&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_text _builder_version=&#8221;4.27.5&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;-4px|-50px||||&#8221; custom_padding=&#8221;|0px||2px||&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<\/p>\n<h1 class=\"wp-block-heading has-recifed-book-font-family has-large-font-size\" style=\"text-align: left;\"><strong>When well-being takes centre stage in the hospitality industry.<br \/><\/strong><\/h1>\n<p><\/p>\n<p>&nbsp;<\/p>\n<p><\/p>\n<p>&nbsp;<\/p>\n<p><\/p>\n<p style=\"text-align: justify;\">\u00a0<\/p>\n<p><\/p>\n<p style=\"text-align: justify;\"><strong>\u00bfWhat if the luxury of the future weren\u2019t spectacular design, but a sense of peace?<\/strong><\/p>\n<p><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">When we travel, what are we really looking for? A beautiful place to stay, or a space that promotes our well-being? The hospitality sector began addressing these questions decades ago, and at the same time, so did the world of construction and commercial refurbishment.<\/span><\/p>\n<p><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\"><br \/>Today, hospitality projects and every commercial refurbishment must go far beyond mere visual impact. It is not simply a matter of offering striking design or high-end materials. Today\u2019s traveller seeks rest, health and a sense of purpose\u2026 And this requires us to rethink spaces from scratch: how they are experienced, what they convey and how they connect with their surroundings.<\/p>\n<p><\/span><\/p>\n<p><\/p>\n<p>&nbsp;<\/p>\n<p><\/p>\n<h2 style=\"text-align: left;\"><strong><span style=\"font-size: 24px; font-family: recifed-book;\">Wellbeing, sustainability and authentic experiences: trends in the hospitality sector<\/span><\/strong><\/h2>\n<p><\/p>\n<p>&nbsp;<\/p>\n<p><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">The figures confirm it: wellness tourism continues to grow and is estimated to exceed $1.5 trillion by 2030, according to a report by <\/span><a href=\"https:\/\/www.grandviewresearch.com\/industry-analysis\/luxury-hotels-market\"><span style=\"font-weight: 400;\"><span style=\"color: #0c71c3;\"><span style=\"text-decoration: underline;\">Grand View Research<\/span><\/span><\/span><\/a><span style=\"font-weight: 400;\">. But beyond the economic data, there is something more important: priorities are changing. Today we travel to look after ourselves, to pause the daily grind and reconnect with ourselves.<\/span><\/p>\n<p><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">According to <\/span><a href=\"https:\/\/forbes.es\/forbestravel\/821336\/el-turismo-se-consolida-como-prioridad-de-gasto-en-espana-ocho-de-cada-diez-espanoles-planea-viajar-en-2026\/\"><span style=\"font-weight: 400;\">a <\/span><span style=\"text-decoration: underline;\"><span style=\"font-weight: 400; color: #0c71c3; text-decoration: underline;\">Forbes<\/span><\/span><\/a><span style=\"text-decoration: underline;\"><span style=\"font-weight: 400; color: #0c71c3; text-decoration: underline;\"> article, i<\/span><\/span><b>n Spain, 8 out of 10 people plan to travel in 2026, seeking, above all, less crowded and more authentic destinations. <\/b>Furthermore, sustainability is a key factor in decision-making: many people, particularly younger travellers, are choosing to reduce their environmental impact, even if this entails some extra cost.<\/p>\n<p><\/p>\n<p style=\"text-align: justify;\"><b>This shift in mindset is already transforming the way hotels, leisure spaces and tourist accommodation are designed. And with it, the way their refurbishments are approached.<\/b><\/p>\n<p><\/p>\n<p style=\"text-align: justify;\">\u00a0<\/p>\n<p><\/p>\n<p style=\"text-align: justify;\">\u00a0<\/p>\n<p><\/p>\n<h2 style=\"text-align: left;\"><strong><span style=\"font-size: 24px; font-family: recifed-book;\">New ways of travelling that are changing everything.<\/span><\/strong><\/h2>\n<p><\/p>\n<p>&nbsp;<\/p>\n<p><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">The <a href=\"https:\/\/www.youtube.com\/watch?v=YZvIIm3ZjiI\"><span style=\"text-decoration: underline;\"><span style=\"color: #0c71c3; text-decoration: underline;\">\u201c<\/span><\/span><\/a><\/span><a href=\"https:\/\/www.youtube.com\/watch?v=YZvIIm3ZjiI\"><span style=\"text-decoration: underline;\"><span style=\"color: #0c71c3; text-decoration: underline;\"><span style=\"font-weight: 400;\">Tendencias Hospitality<\/span><\/span><\/span><\/a><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.youtube.com\/watch?v=YZvIIm3ZjiI\"><span style=\"text-decoration: underline;\"><span style=\"color: #0c71c3; text-decoration: underline;\">\u201d<\/span><\/span><\/a> report (Interihotel Barcelona 2025) produced by Ambit and Futurea discusses new concepts that reflect this evolution:<\/span><\/p>\n<p><\/p>\n<ul style=\"text-align: justify;\">\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Selfscapes<\/b><span style=\"font-weight: 400;\">: spaces to reconnect with yourself.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Menopause travel \/ masculinity retreats<\/b><span style=\"font-weight: 400;\">: thoughtful offerings for specific life stages.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Slow horizons y reclaiming outdoors<\/b><span style=\"font-weight: 400;\">: andscapes, the great outdoors and silence as part of the design.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>The rural revival<\/b><span style=\"font-weight: 400;\">: a conscious revival of rural environments.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Anti-tourism<\/b><span style=\"font-weight: 400;\">: less overcrowding, more authenticity.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Go-cassions y everyday exceptional<\/b><span style=\"font-weight: 400;\">: any excuse is a good one to treat yourself to a trip<\/span>\n<p>&nbsp;<\/p>\n<\/li>\n<\/ul>\n<p><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">The common thread? Everything revolves around how a person feels in a space. And that changes everything for those of us who design and refurbish communal spaces in the hospitality sector.<\/span><\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; custom_margin=&#8221;|-50px|-41px|||&#8221; custom_padding=&#8221;9px|0px|0px|||&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<\/p>\n<h4 style=\"text-align: left;\"><span style=\"font-size: 24px;\"><b>What this means for commercial refurbishments and hospitality projects<\/b><\/span><\/h4>\n<p><\/p>\n<p style=\"text-align: left;\">\u00a0<\/p>\n<p><\/p>\n<p style=\"text-align: left;\">\u00a0<\/p>\n<p><\/p>\n<p style=\"text-align: justify;\"><strong><span style=\"font-size: 18px;\">1. A more human and sensory design<\/span><\/strong><\/p>\n<p><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 18px;\">It is not just a question of aesthetics. We seek environments that invite you to breathe, soothe and bring a sense of peace: natural light, high-quality materials, a welcoming layout, and areas that connect with the surroundings.<\/span><\/p>\n<p><\/p>\n<p style=\"text-align: justify;\"><strong><span style=\"font-size: 18px;\">2. Nature integrated into the design<\/span><\/strong><\/p>\n<p><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 18px;\">Terraces, courtyards, indoor gardens or views of the landscape are no longer a bonus, but almost a must in hospitality projects. Nature becomes a key element of the project..<\/span><\/p>\n<p><\/p>\n<p style=\"text-align: justify;\"><strong><span style=\"font-size: 18px;\">3. Wellness and experience zones<\/span><\/strong><\/p>\n<p><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 18px;\">From swimming pools with naturally filtered water to yoga or meditation rooms. Renovating in the hospitality sector is no longer just about reallocating space, but about capturing how the guest wants to feel.<\/span><\/p>\n<p><\/p>\n<p><strong>And at the same time\u2026 a more demanding and conscious traveller<\/strong><\/p>\n<p><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Today\u2019s traveller wants a trip that respects their physical and emotional wellbeing, and that has a positive impact on both the environment and the local community.<\/span><\/p>\n<p><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Furthermore, the introduction of tourist taxes to promote local sustainability, the regeneration of rural areas, and new urban regulations are also driving the hospitality sector to offer more balanced experiences, with a lower environmental impact and a stronger connection to the local area.<br \/><\/span><\/p>\n<p><\/p>\n<p>&nbsp;<\/p>\n<p><\/p>\n<p>&nbsp;<\/p>\n<p><\/p>\n<h4 style=\"text-align: left;\"><span style=\"font-size: 24px;\"><b>What is happening with hospitality interior design within the contract sector?<\/b><\/span><\/h4>\n<p><\/p>\n<p style=\"text-align: left;\">\u00a0<\/p>\n<p><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Hospitality interior design projects demand bespoke solutions, but the requirements now go beyond the technical aspects:<\/span><\/p>\n<p><\/p>\n<ul>\n<li style=\"font-weight: 400; text-align: justify;\" aria-level=\"1\">Sustainable, certified materials.<\/li>\n<li style=\"font-weight: 400; text-align: justify;\" aria-level=\"1\">Construction systems with a low environmental impact.<\/li>\n<li style=\"font-weight: 400; text-align: justify;\" aria-level=\"1\">Lighting, acoustics and ventilation that enhance the experience.<\/li>\n<li style=\"font-weight: 400; text-align: justify;\" aria-level=\"1\">Local inspiration, cultural identity and purpose in design.<\/li>\n<\/ul>\n<p><\/p>\n<p>&nbsp;<\/p>\n<p><\/p>\n<p style=\"text-align: justify;\"><strong>In short: luxury today is no longer about what shines. It is about what cares.<\/strong><br \/>And that is where the new challenges and opportunities for contract interior design and its implementation come in.<\/p>\n<p><\/p>\n<p>&nbsp;<\/p>\n<p><\/p>\n<p>&nbsp;<\/p>\n<p><\/p>\n<p>&nbsp;<\/p>\n<p><!-- \/divi:paragraph -->[\/et_pb_text][et_pb_image src=&#8221;https:\/\/sezam.es\/wp-content\/uploads\/2026\/02\/Portada-Blogs.jpg&#8221; alt=&#8221;Hospitality and commercial refurbishment&#8221; title_text=&#8221;Hospitality and commercial refurbishment&#8221; _builder_version=&#8221;4.27.5&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;|-47px||||&#8221; custom_padding=&#8221;|0px||||&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221; sticky_enabled=&#8221;0&#8243;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.27.5&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;8px|-55px||||&#8221; custom_padding=&#8221;0px|||4px||&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<\/p>\n<p style=\"text-align: justify;\">\u00a0<\/p>\n<p><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 18px;\"><span style=\"font-weight: 400;\">Are you planning a hospitality project or a leisure space? <\/span><\/span><span style=\"font-weight: 400;\">Now is the time to design and build with a different perspective: one that is more human, more sensible and more connected.<\/span><\/p>\n<p><\/p>\n<p>&nbsp;<\/p>\n<p><\/p>\n<p>&nbsp;<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;-13px|auto||41px||&#8221; custom_padding=&#8221;18px|||||&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_cta button_url=&#8221;https:\/\/sezam.es\/en\/contact-us\/&#8221; url_new_window=&#8221;on&#8221; button_text=&#8221;Design with a focus on well-being. Let\u2019s talk.&#8221; _builder_version=&#8221;4.27.5&#8243; _module_preset=&#8221;default&#8221; header_text_align=&#8221;center&#8221; header_text_color=&#8221;#C09B89&#8243; header_font_size=&#8221;22px&#8221; body_text_align=&#8221;center&#8221; background_color=&#8221;#E5DED4&#8243; custom_button=&#8221;on&#8221; button_text_color=&#8221;#E5DED4&#8243; button_bg_color=&#8221;#C09B89&#8243; button_alignment=&#8221;center&#8221; custom_margin=&#8221;||-7px|-13px|false|false&#8221; custom_padding=&#8221;17px|0px|7px|0px|false|false&#8221; link_option_url_new_window=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][\/et_pb_cta][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>When well-being takes centre stage in the hospitality industry.&nbsp;&nbsp;\u00a0\u00bfWhat if the luxury of the future weren\u2019t spectacular design, but a sense of peace?When we travel, what are we really looking for? A beautiful place to stay, or a space that promotes our well-being? The hospitality sector began addressing these questions decades ago, and at the [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":22057,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"footnotes":""},"categories":[53,58,106,1],"tags":[112,27],"class_list":["post-22058","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-diseno","category-interior-design","category-sin-categorizar","tag-diesenointeriores","tag-interiorismo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Hospitality and contract refurbishments in 2026 | Sezam Studio - Sezam Studio<\/title>\n<meta name=\"description\" content=\"How wellbeing is redefining hospitality and transforming every commercial refurbishment into a more human and mindful experience.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sezam.es\/en\/hospitality-and-contract-refurbishments-in-2026-sezam-studio\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hospitality and contract refurbishments in 2026 - 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